About Wendy Litteral

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So far Wendy Litteral has created 5 blog entries.

Weekly Web Designer Goals VLOG: Week of October 7th, 2018

By |2018-10-11T13:49:03+00:00October 11th, 2018|Categories: Uncategorized|

Starting something new! Going to start doing weekly VLOGs about what the goals are for this week to grow my website design business, and holding myself accountable. Scroll down to see the recap for how I did! Goals for the Week of Oct. 7th, 2018 Focus: Sales Funnels Website Repair Website Updates Website Maintenance Run Facebook Ads to each funnel Take care! Wendy __________ How did I do? Coming soon on Oct. 14th, 2018

Adding a Privacy Policy to My Website

By |2018-09-27T11:45:24+00:00September 27th, 2018|Categories: Knowledge-base|

Privacy Policies are important, even though they are generally pretty boring. They legally protect your derriere, but also provide a sense of ease to those who actually read them. They know exactly what they are getting with your site. Same goes with "Terms of Service" - our next blog post. We're updating ours so we thought it was a good time to post some good resources if you are trying to do the same. The BBB, Better Business Bureau (an old client of ours! - East Coast chapter), actually put out a template we use ourselves. Templates are great because they cover the legal bases while keeping you from going nuts. Of course you DO have to put in your customizations mad-lib style, but also read it through once or twice to make sure it actually does say you do what you really do. They even have some "optional" add-ons for things like cookies, shopping carts, etc. It's all copy/paste, and is a really good template for a place to start. Just remember, this is your business, so even though the template is handy, be thorough and make sure it's not making any promises you aren't intending to keep. AND [...]

Why Don’t We List Our Website Design Prices on Our Website?

By |2018-09-21T14:08:16+00:00September 21st, 2018|Categories: General|

So! You may be browsing our site (or many other web design agencies) and wondering why we list services, but not prices. Are we THAT expensive?! No, no we are not. We are very competitive for a professionally designed customized website in Virginia's DC Metro area. So, why no prices? The reason we don't list our prices is because in our world offering a base price can become very misleading for the customer - and that's dangerous. For example, if I were to offer you a custom website for $750 with a 2-day turnaround, you could probably expect a basic template with your text/content plugged in, no more than 4-6 pages, and limited choice in what you could revise, if anything at all. And for some businesses, that's all they need. But if you're going to do that, I would steer you towards Wix or SquareSpace. If that's all you're after, then you are better off trying to do it on your own because what you likely need is not going to be a custom website. How much is a Custom Website Design in Fredericksburg? That's a pretty tricky question to answer, and I can give you [...]

How Consistency in Branding Makes You Money

By |2018-08-31T12:14:37+00:00August 31st, 2018|Categories: Knowledge-base|

How does consistency make you money as a website designer? What about as a small business who has hired a website designer? It comes down to recognizing what consistency does for you. How it builds your brand, how it establishes your business, how you can use it as a tool, and how you can use it to save yourself time and money. You establish the rules for how your brand should appear, what fonts to use, what styles to use, what logos, colors, and layout types to use. Does your company utilize white space? What about curvy fonts vs a plain sans-serif font? Does your designer know about these choices? Developing your brand using consistency is what makes a great product. It doesn’t matter if it’s a website design here in Fredericksburg or a street ad on a billboard in Northern Virginia. If you develop what’s called a style guide, a set of rules for your branding choices for your business (color palettes, fonts, spacing, etc.) you can then take that to your designer, or DIY it, and create something customers will recognize it. And a style guide will not cement you into using a design [...]