How to get specific ads to stop following you around the Internet

By |2018-08-30T15:05:09+00:00September 23rd, 2016|Categories: Uncategorized|

So this all came about because I had gone to order flowers for a client who was in the hospital. Half way thru we found out flowers weren’t accepted in the ICU so we decided to wait until he was moved to another room. Then the stalking began. I’d closed the website, but was being followed around by an ad for 1-800-Flowers literally everywhere I went. Kohl’s, Yahoo, and I believe CNN and Facebook as well. It was a bit creepy!     But I knew why it was happening. When I’d visited 1-800-Flower’s website, they installed a cookie with a tracking code so Google Ads could serve me flower ads wherever they were located – to get me to come back and finish out my order. These kinds of ads that follow you around, they work from a business standpoint extremely well. They’re targeting a warm audience, someone who’s already visited their site and is familiar with their wares. However, there’s no way for an ad to know that the reason you didn’t buy something was because you genuinely just didn’t need it (yet anyway). […]

What is the difference between and And how to setup a free WordPress site.

By |2018-08-30T15:05:09+00:00March 8th, 2016|Categories: Uncategorized|

The short answer: is where WordPress (the company) hosts WordPress sites (much like Wix or SquareSpace). is where you can download WordPress the open-source content management software to use on your site. The easy answer is .com is for beginners, and .org is for developers. It does get confusing because there’s WordPress the company, WordPress the software, and WordPress the service WordPress the company offers that hosts WordPress the software sites. Got it? […]

CDP #001: How to Make Buttons Better on Your Website

By |2018-08-30T15:05:09+00:00February 21st, 2016|Categories: Uncategorized|

One of my favorite topics is addressing how users interact with a webpage because there is so my psychology behind it as well as artistic input. This episode deals with buttons specifically, and how to craft the ones on your site so they are appealing the best to your visitors, helping with conversions, and standing out on a busy page. If you’re looking for some direction on how to handle buttons on a landing page, or a general overview, this broadcast is for you. […]

Using Hootsuite for Facebook when you need to post multiple images in one post

By |2018-08-30T15:05:09+00:00February 14th, 2016|Categories: Uncategorized|

So, how do you fix the problem of multiple posts when you’re using Hootsuite to post a single post with multiple images? The short answer is, you can’t. It seems the Facebook API (the gadget that let’s developers/3rd party businesses connect to Facebook) doesn’t currently allow for outside sources to submit multiple images in one post – at least according to Hootsuite. And boy are people calling for that capability. Their solution is to make multiple posts using the same text – one for each image. It’s fine that they want to handle it this way given there is no alternative, but a simple heads up error notice would have been preferable to finding out later in the day. Currently the system sets you up to spam your audience. […]

CDP #000: Introduction to Our New Podcast

By |2018-08-30T15:05:09+00:00February 10th, 2016|Categories: Uncategorized|

Welcome to the introduction of the CreationDepot Podcast! My name is Wendy Litteral and I’m here to give you a quick overview of what to expect in upcoming episodes. CreationDepot is a web and graphic design company by trade, but we’re largely focused on where we came from – the design, development and production community. We look at both digital and print design, and really try to convey what good design is and how to pass that experience onto your customers. […]

How to make stock photography even better

By |2018-08-30T15:05:09+00:00January 18th, 2016|Categories: Uncategorized|

There’s this new thing (and by new-ish I really mean it’s years old) where photographers will greatly wash out their stock images, because the idea is that filter/look makes it look higher-end. Here’s the problem with that, while it does look “heavenly,” washed out photos just don’t print well. So what if you’re only using it for digital purposes? Well, you will still run into a similar problem. Printed light photos can run into the issue of printing too lightly, and thus causing the image to look like a mistake – or even like the printer made a mistake and ran out of toner. With digital media, you can run what I like to call the “monitor” problem. It’s tough to get two monitors on the same workstation to display color the same, let alone every monitor across every device. […]

What does retina really mean? In layman’s terms, please.

By |2018-08-30T15:05:09+00:00January 9th, 2016|Categories: Uncategorized|

According to, the term “retina” is actually something that came from Apple. It’s a marketing term that was used by Apple to bring a new technology to the general public – and retina does sound cool. Of course it’s named after the retina in the human eye – the part that takes light and turns it into signals for image data for your brain. It’s a cool name but what does it actually mean in tech speak? Well for all the hullabaloo it really just means high definition. There is no difference between “retina” and high def, and any other pet name companies try to throw on it. The long and short of it is images look better because there’s more data being displayed on the screen. Full stop. […]

Business: Why We Ditched the Phone

By |2018-08-30T15:05:09+00:00January 2nd, 2016|Categories: Uncategorized|

You may find it strange that we don’t actually advertise our phone number on this site. Go ahead and look for it. It’s no where to be found and there’s a reason for that – and that reason is telemarketers. We do have one, several in fact, but we refuse to put them up on the site. Why? In all sincerity, it just became not worth the hassle. The B2B sales pitches we were getting was almost a 10:1 ratio (sales vs actual customers). What we discovered on running the numbers was that almost all of our referrals and current customer base seems to prefer to contact us through e-mail. Literally we were paying for a phone number for sales people to use. That’s just nuts! It’s also cases like these where it really pays to run the numbers and see if something really is worth the trouble. […]

Zulily: Winning With Postcards: A very cheap way to add value to mailed items

By |2018-08-30T15:05:09+00:00December 3rd, 2015|Categories: Uncategorized|

Zulily, for those who don’t know, is an site that gets great deals by placing a group of buyers together for a purchase of items in bulk. They have amazing, unique stuff from clothes to toys to house goods. I’m a big fan. But I’m also a big fan of how they do their marketing. With each purchase they include a simple postcard, and the creative way they use these cards will have business owners thinking twice about how they use these cheap advertising tools. […]

Thank you cards from big businesses. Why it’s a great idea and where they fail.

By |2018-08-30T15:05:09+00:00October 12th, 2015|Categories: Uncategorized|

Like many parents, about a month ago I too had to make that fateful 2 a.m. trip to the ER one night with my toddler. Thankfully she was perfectly fine, the staff were amazingly friendly, and we had a pleasant experience given the circumstances. But here’s what surprised me – I received a follow-up call and a thank you note from the ER a few days later. I’ve never had a hospital doctor call me after the visit to follow up with me, let alone send me a “thank you for choosing us” note later. I was quite floored – which of course was the intention. Now I also know from experience that the Target clinic does these cards too, but here is where they both take a really good thing and fall short. They have the tools to do something amazing for their customers, to make them feel great, set them up to share their experience with others, and instead of reading an expected handwritten letter after opening that envelope my expectations fell flat. […]