About Wendy Litteral

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So far Wendy Litteral has created 36 blog entries.

Weekly Web Designer Goals VLOG: Week of December 23rd, 2018

By |2018-12-26T14:03:07+00:00December 26th, 2018|Categories: VLOG|Tags: , , , , , |

Setting goals and updates on life as a web designer mom! Goals for the Week of Dec. 23rd, 2018 Theme: Finish the year strong 1. Accountability VLOG 2. Blog Post for 1 missing VLOG and this week's VLOG 3. Plan 2019 Please Like this video and Subscribe to my channel, and I’ll see you all next time! Take care! Wendy ****Book an Online Marketing Consultation with Wendy!**** Choose either a 30 or 60-minute consultation where we'll review your current website and marketing plan (60-minute only). From there we'll figure out where you're at now and develop an action [...]

Weekly Web Designer Goals VLOG: Week of October 7th, 2018

By |2018-12-03T13:30:43+00:00October 11th, 2018|Categories: VLOG|

Starting something new! Going to start doing weekly VLOGs about what the goals are for this week to grow my website design business, and holding myself accountable. Scroll down to see the recap for how I did! Goals for the Week of Oct. 7th, 2018 Focus: Sales Funnels Website Repair Website Updates Website Maintenance Run Facebook Ads to each funnel Take care! Wendy __________ How did I do? Coming soon on Oct. 14th, 2018

Adding a Privacy Policy to My Website

By |2018-12-03T13:28:37+00:00September 27th, 2018|Categories: Knowledge-base|

Privacy Policies are important, even though they are generally pretty boring. They legally protect your derriere, but also provide a sense of ease to those who actually read them. They know exactly what they are getting with your site. Same goes with "Terms of Service" - our next blog post. We're updating ours so we thought it was a good time to post some good resources if you are trying to do the same. The BBB, Better Business Bureau (an old client of ours! - East Coast chapter), actually put out a template we use ourselves. Templates are great because [...]

Why Don’t We List Our Website Design Prices on Our Website?

By |2018-12-03T13:28:37+00:00September 21st, 2018|Categories: General|

So! You may be browsing our site (or many other web design agencies) and wondering why we list services, but not prices. Are we THAT expensive?! No, no we are not. We are very competitive for a professionally designed customized website in Virginia's DC Metro area. So, why no prices? The reason we don't list our prices is because in our world offering a base price can become very misleading for the customer - and that's dangerous. For example, if I were to offer you a custom website for $750 with a 2-day turnaround, you could probably expect a [...]

How Consistency in Branding Makes You Money

By |2018-12-03T13:28:37+00:00August 31st, 2018|Categories: Knowledge-base|

How does consistency make you money as a website designer? What about as a small business who has hired a website designer? It comes down to recognizing what consistency does for you. How it builds your brand, how it establishes your business, how you can use it as a tool, and how you can use it to save yourself time and money. You establish the rules for how your brand should appear, what fonts to use, what styles to use, what logos, colors, and layout types to use. Does your company utilize white space? What about curvy fonts [...]

Why are website designers so expensive? It’s not just the level of experience.

By |2018-12-03T13:28:37+00:00August 10th, 2018|Categories: Knowledge-base|Tags: , , |

Why are website designers so expensive? Why do web design agencies charge so much? It boils down to the sheer number of skills required, the training, and the vast experience necessary to orchestrate a site from start to finish in a clean and productive way. […]

What does a Web Designer do on a Web Team? They don’t just build sites.

By |2018-12-03T13:28:37+00:00August 10th, 2018|Categories: Knowledge-base|Tags: , , |

What is a Web Designer? What does a web designer do exactly? A web designer is someone that has many hats throughout the whole website development process. They begin by taking the notes that they (or the sales person) has collected from the discovery meeting – if you’re hiring someone you want the designer there, NOT the sales person. Trust me on this one – so much information gets lost playing telephone from the liason to the designer it’s not even funny. And from those notes the designer’s job is to take the style and essence of the company and [...]

What Exactly Does a UX Designer Do on a Web Team? Why are they so critical?

By |2018-12-03T13:28:37+00:00August 10th, 2018|Categories: Knowledge-base|Tags: , , |

Ah the UX Designer, the right hand of the website designer. They keep us in check for sure, but also ensure a fantastic experience for the site’s visitors. A UX designer, or user experience designer, is there specifically to make sure the end user enjoys using the site. So what does that mean exactly? It means that they are responsible for taking sure the user gets to where they are likely trying to go on the site smoothly. They check user groups and statistical data to make sure website elements are useful on desktops, tablets, and mobile devices. They make [...]

What does Quality Assurance (QA) do on a Web Design Team?

By |2018-12-03T13:28:37+00:00August 10th, 2018|Categories: Knowledge-base|Tags: , , |

QA, or the quality assurance team, is like the saving grace of the entire web team. Their role is vital, because what they do is review what the customer sends, and also what the rest of the web team produces to ensure an awesome end product - in other words, a phenomenal site. They do more than just check grammar. Their job as editors is to find inconsistencies across designs and site functionalities. For example, in a site of 500 pages half have blue buttons, but somewhere along the line we switched to teal ones. They then put in a [...]

What does a SEO Copywriter do? How do they work with a web design team?

By |2018-12-03T13:28:37+00:00August 10th, 2018|Categories: Knowledge-base|Tags: , , |

What does an SEO Copywriter, a website copywriter, do? Magic – that’s what! Seriously, they have it rough and are completely worth the money. It doesn’t matter how well a site is designed, or how great the coding is, if it can’t be found on Google, what good it? A SEO Copywriter is responsible for taking information the client gives them, even if it’s just bullet points, and turning it into actionable text. This can be text for anything from page introductions, product summaries, to full About pages and landing pages with direct calls to action (CTAs). The twist is [...]